Projects
Vivant Skincare: Brand Concept & Packaging (2025)
Vivant Skincare is a holistic brand concept designed for women 50+, created through deep consumer research and industry analysis. Blending elegance with innovation, Vivant features thoughtfully crafted products, packaging, and storytelling that honor both beauty and life experience, all while meeting the unique needs of an often-overlooked audience with authenticity and care.
Re Jewelry: A Comprehensive Business Plan (2025)
Re Jewelry is a vintage-inspired e-commerce concept built around sustainability, storytelling, and style. From AR/AI try-on experiences to influencer partnerships and a loyalty program, the brand was designed to make secondhand jewelry shopping modern, accessible, and exciting, all while backed by market research, financial feasibility, and a scalable business model.
Legacy Uncorked: The Next Chapter for Château de Vallois (2025)
As part of the Colorado State University CORE Case Competition, my team developed a two-phase strategy for luxury wine estate Château de Vallois. We recommended exclusive on-site experiences to deepen loyalty and brand prestige, followed by a mid-tier direct-to-consumer wine label to engage younger audiences and expand revenue, ultimately preserving exclusivity while driving sustainable growth.
Design Thinking & Innovation: HopeConnect Concept (2024)
HopeConnect is a volunteer engagement platform concept designed to make it easy for supporters to donate, sign up for events, and track their impact. Built through team collaboration, research, and design thinking, the platform connects community members with HopeKids families by combining transparency, storytelling, and streamlined access to opportunities.
Next Track: Spotify’s Strategic Evolution (2025)
In a collaborative team project, I co-authored a business analysis of Spotify, combining financial review, market research, consumer surveys, and expert interviews. We identified challenges like royalty dependence and rising competition, then proposed five strategies. Our findings were delivered in a Spotify Wrapped–inspired report and presentation, blending data-driven insights with creative storytelling.
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(360) 489-2210
I'm always looking for new and exciting opportunities.
ln/Hannah-Mismas